Understand the dashboards and metrics used to evaluate AIDO variants, audiences, and optimization uplift.
Reference
- Variant views compare delivery, engagement, conversion, allocation, and selected outcomes.
- Audience views compare segment size, response, uplift, and stability.
- Optimization views distinguish observed performance from the baseline or control.
How to use this reference
- Confirm the objective, denominator, date range, population, and control.
- Check sample size, allocation balance, delivery quality, and missing data.
- Compare absolute outcomes as well as percentage differences.
- Inspect whether one audience or time period dominates the result.
- Document the decision and any follow-up experiment.
Important considerations
- Uplift depends on the chosen baseline and attribution model.
- Open metrics are affected by privacy features and email-client behavior.
- Do not present exploratory patterns as causal proof.
Note
Exact UI labels, availability, and behavior can depend on the Elaine.io release, licensed capabilities, permissions, and project configuration.